BC17 Black Wall Clock by Braun
$110.00
"Good design is as little design as possible." - Dieter Rams
Not burdened with non-essentials. The BC17 Wall Clock features a large, easy to read dial layout and timeless design, honouring Ram's 10 principles. The clockwork is silent, the yellow tipped second hand floats in one continuous movement across the dial. No ticking - just time.
Dieter Rams, the influential modernist whose work at Braun defined an era of functional elegance, created objects that whisper rather than shout. His philosophy of reduction—removing the unnecessary until only the essential remains—continues to resonate through contemporary design discourse, establishing a visual language where form follows function with quiet authority.
- Materials
- Semi-tempered glass lens
- Dimensions
- 11.8" diameter x 1.7" depth
- Power
- 1 x AA battery (not included)
- Features
- Silent sweeping second hand with floating effect (non-tick), yellow tipped second hand, quartz movement, 2 year warranty
These carefully chosen and crafted pieces represent a considered mix of the esoteric and the highly pragmatic. Many of these simple things reflect the hand of the artisan or the quiet genius of the inventor. They are useful in ways that are difficult to quantify but, if pressed, we would say they make life a little more efficient and a lot more beautiful.